Top 10 Attractions
1. Dongdaemun MarketDongdaemun Market is traditionally famous for its night market, this popular shopping district
attracts hordes of shoppers and tourists at all times of day. Like Namdaemun Market, Dongdaemun
Market sells a variety of products, but unlike Namdaemun Market, it is open 24-hours a day.
The powerful appeal of Dongdaemun Market stems from the fact that you can buy everything you
need at a reasonable price, in one convenient location and at anytime. Most major wholesalers and retailers are here along with specialist outlets focusing on the youth market, making Dongdaemun Market the best place to find the latest fashions at bargain prices. Dongdaemun’s famous food alley, Mukja Golmok, is also essential for anyone wanting to check out the latest trends in Korean cuisine.
2. Myeong-dongMyeong-dong is Seoul’s shopping mecca and is a must-see for tourists, but it is not just a shopping destination; Myeong-dong is also a hub of commerce, banking and culture with a daytime population of 1.5-2 million. For shoppers there is a mixture of street stalls and retail outlets selling everything from high fashion to casual attire, as well as many Korean cosmetics stores offering high-quality
products at competitive prices.
Myeong-dong is very popular with international visitors and fills with Japanese and Chinese tourists during the holiday period known as “Golden Week” which takes place in spring and is called golden week due to the week-long holiday period that takes place in Japan and China. Part of Myeong-dong’s popularity stems from relatively affordable prices here, especially compared to the other shopping meccas of Apgujeong-dong and Cheongdam-dong.
3. Gyeongbokgung PalaceGyeongbokgung Palace was the first and largest of the royal palaces built during the Joseon Dynasty.
Built in 1395, Gyeongbokgung Palace was located at the heart of newly appointed capital of Seoul
(then known as Hanyang) and represented the sovereignty of the Joseon Dynasty.
The largest of the Five Grand Palaces (the others being Gyeonghuigung Palace, Deoksugung Palace,
Changgyeonggung Palace, Changdeokgung Palace), Gyeongbokgung served as the main palace of
the Joseon Dynasty.
4. N Seoul TowerNamsan Seoul Tower was built in 1969 as Korea's first integrated transmission tower beaming
television and radio broadcasts across the capital. Since opening to the public in 1980, it has become a much-loved Seoul landmark. The tower's main attractions include multi-colored digital art
projected onto the tower at night, a digital observatory, a roof terrace, the HanCook restaurant,
the n.Grill restaurant, and the Haneul (Sky) Restroom. Namsan Seoul Tower's mountain surroundings
on Namsan Mountain have made it a popular place to unwind for locals and tourists alike.
5. Insa-dongNowhere exudes more local and traditional charm than Insa-dong, a quaint neighborhood in the
center of Seoul that transports visitors back to a time when women wore hanbok and men rode
horses. With its wooden tea houses, boutique galleries and street vendors selling traditional snacks,
a stroll through Insa-dong is mandatory for all visitors, especially on Sundays when the streets
become traffic free and come alive with street performances, buskers and throngs of young and old
who have come to experience one of Seoul’s most fascinating and creative neighborhoods.
While the entertainment here is free, Insa-dong is also one of the best places in Seoul to purchase
traditional Korean art, products, and other souvenirs, as it is filled with antique shops, art galleries,
traditional stationery shops, handicraft shops, pottery and porcelain shops, bookstores, and art
supply stores. Insa-dong is also home to many traditional restaurants and tea houses.
6. Namdaemun MarketNamdaemun Market is renowned for its vast size and the variety of goods it offers. With the exception
of construction materials, the market sells nearly every item under the sun including clothing, food,
living essentials, etc. So it comes as no surprise that Namdaemun Market is always bustling day and
night. Retailers from all over the nation flock to the market at night and local consumers flock to
the market during the day. Many tourists come during the day as well to experience the charm of
a traditional Korean market
7. Seoul City WallThe Seoul City Wall was originally built in 1396, surrounding Seoul (then known as Hanyang) during
the Joseon Dynasty (1392-1897). The wall stretches for 18.6km along the ranges of Bugaksan
Mountain, Naksan Mountain, Namsan Mountain, and Inwangsan Mountain. The wall stands at average
heights of 7m to 8m high.
Along the Seoul City Wall, there once stood eight gates that were originally built between 1396-1398,
but only six remain standing. The North, South, East, and West gates of the wall are known as the
“Four Great Gates” (Sukjeongmun, Heunginjimun, Sungnyemun, Dongeuimun), while the Northwest,
Northeast, Southwest, and Southwest gates are known as the “Four Minor Gates” (Changuimun,
Hyehwamun, Gwanghuimun, Soeuimun).
8. Dongdaemun Design Plaza (DDP)Dongdaemun Design Plaza (DDP) is the newest and most iconic landmark of the Korean design
industry. Located at the center of the Dongdaemun area, the DDP will serve as a key venue for
design-related shows and conferences, exhibitions, and other events and gatherings.
Designed by world renowned architect, Zaha Hadid, DDP is the world’s largest atypical architecture.
The DDP is comprised of five halls: Art Hall, Museum, Design Lab, Design Market, and Dongdaemun
History and Culture Park
9. HongdaeHongdae is the scene where Korean culture, both pop and indie, manifests, especially at night. More
information on planning a Sangam day trip can be soon found at K-stars and their K-style if the Korean Wave has washed over you, then there’s no better place to tread the path of such tastemakers as Hongdae, the live-wire district of music and art culture. Whether you’ve come on your own or with
equally eager friends, the ever-trending university area remains the only place in Seoul where you can
transition from daytime exploring to nighttime adventures just as easily as you shuffle through your
10. Cheonggyecheon StreamCheonggyecheon is an 11 km long modern stream that runs through downtown Seoul. Created as
part of an urban renewal project, Cheonggyecheon is a restoration of the stream that was once there
before during the Joseon Dynasty (1392-1910). The stream starts from Cheonggye Plaza, a popular
cultural arts venue, and passes under a total of 22 bridges before flowing into the Hangang (River),
with many attractions along its length.
Cheonggyecheon’s turbulent history is on display at the Cheonggyecheon Museum which opened
in September 2005. The museum offers visitors the chance to learn about the many changes the
stream has seen, including being buried underground and being restored. The story is told with the
help of a scale-model and period photographs. Admission is free.